Rusky Business

I didn't think I would enjoy doing a packaging project, but so far I am absolutely loving it. It may be the fact I've chosen something which allows me to bring out my inner child or the fact I feel confident with the work I'm producing for it so far.


I have got the three basic components to the packaging down and now just need to concentrate on the placement of the text and illustration. My tutorial feedback on Wednesday was really helpful and have been told that I need to have a play around with some of my ideas and the overall composition.

Today I have been working on some animal illustrations which I hope to incorporate onto the front of the packaging. I wish for each flavour to be associated with a colour and a character, making the product more appealing and suited to the target audience.

The Final Stretch

So this is it, my last ever term in education. Ever. I'm not quite sure yet how I feel about this. Part of me cannot wait to get into the 'real' world and start earning, hopefully with a job that I absolutely love! The other part of me is quite sad at the thought of saying goodbye to Cheltenham and my own place. What I do know is that I have spent enough years being educated now and the beginning of the rest of my life is just around the corner.

After a lovely Easter at home it's back to being focused and cracking on with the final leg of work - three self-initiated projects and one project to create a piece of merchandise to be sold at our degree show. I have already got the majority of work done for one of my self-initiated projects and have started noting down my ideas for the second.

 
Packaging is something I haven't really done much of over the past three years and with the chance to build up my portfolio with the last few projects I think it will be a great addition to my work. I'm hoping to create new/limited edition packaging for Heinz Farley's Rusks. As my housemate put: "The colour of the packaging screams 'old person'," and she's right. So much could be done for such a popular children's food product and I want to bring it to life, to make it more appealing to both parents and their children.